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Best strategy to follow to market your company online.

Web design Dubai

Marketing any company in the online world is as crucial as marketing in the offline world. This is because most of the customers and clients could be reached via the online portal. Lately in the past couple of years a lot of competition has come up in the online world too and if the word of some of the biggest SEO experts of Dubai is to be believed then in order to have a strong presence for your company you must make new and innovative strategies and also keep reinventing them. Nowadays people take the help of Google for any and every thing from buying second hand cars to new homes to looking up for places to eat. Thus it is very important that you have a strong online presence if it is success that you seek. Here are a few strategies that will definitely render a strong online image to your company.

  • Market the content:

Creating and marketing content that would attract people towards your company via your website is definitely the most effective strategy to be followed. The web design company in Dubai, Minds Metricks have showed that paying equal attention to graphics and content can be highly rewarding, thus breaking away from the orthodox style wherein the major stress was laid on graphics. About five years back having relevant content was an option that many company chose to follow and many did not, however nowadays it is a must, so that is how fast things can change in the internet world. The content marketing primarily includes, adding content through various blogs at different kinds of portals wherein there is a high chance that your target audience might come up, So to put it bluntly you need to put your content right in front of the prospective customers. Several websites like LinkedIn or twitter or interest could be of use to you, in this situation. In addition to this you can also gain extra publicity by getting eBooks or white papers written on various subjects that might be associated with the issues of the industry that your company is a part of.

  • Making a reputation

Once the blogging part is taken care of and the traffic of your company’s website has successfully increased, the next most important thing to do is to keep these customers hooked on to your company and its products and services. Now by general logic once the customers know about a company he or she will try to gain more information about the company from the reviews of other previous customers. Now based on the general trend there are higher chances of an unsatisfied customer, posting a review as compared to a satisfied customer. So it is possible that even though you may have accumulated a lot of reviews, most of them are negative if your services are not good. Thus always try to make your service and product impeccable.

  • Build up the email list

Building up the email list is like building up a big wall of customers by adding small bricks. Nowadays some of the biggest of companies believe in staying in constant touch with their customers via different methods. Thus it is highly important that you keep contacting people via mails regardless of whether they are your customers or not. You need to keep telling them about your offers and products and attempt to entice them. Thus your website should definitely have provisions for website and blog conversations. This is also an excellent method to tell the people about the different free give-always that you might have.

Web design Dubai

  • Increasing the network

Even though healthy competition is good but you always need to stay in touch with your competitors. More importantly it is always advisable to stay in touch with the prominent influencers of the industry. This is because one word of endorsement from them could help you make a very prominent name for yourself. To establish connection with each of them, first of all you need to engage with them on regular basis and this could be done by several methods like joining their email list, following them on twitter, facebook etc and tagging them in your posts. Without a shadow of doubt this is a very slow process and could take up a lot of time, however it is surely extremely rewarding. Thus do not hesitate to go through this extremely grueling process because the results would be great.

  • Advertise on popular forums

There are lots of paid advertising forums wherein you can advertise your company and your services and products. This will be a bit costly but you can quite easily attract lots of customers. However the best part is that you can reap the benefits of the popularity of the advertising forum for your own advantage. Also these advertising platforms are very dynamic and attract lots of different kinds of customers and since there is no fixed tenure, if one advertising platform is not working out for you, a switch can always be made to some other platform. Many of the social media like facebook and twitter offer paid advertising mechanism and this creates a little window of opportunity to reach out to lots of customers. The social media marketing companies of Dubai have done wonders in terms of gaining popularity for different companies and feel that even though these social media platforms have been changing the mechanism for searching businesses and customers, they are still extremely effective. Plus you get the feel of direct interaction to your customers, thereby reducing the pain of finding and contacting them directly.

Even though the list is small these all steps must be followed to create a strong foundation on the basis of which if you execute other strategies then success could be very easily achieved. Even though the execution of these steps correctly is a bit difficult and time consuming, doing these correctly will make the future extremely smooth. Hence stop procrastinating because there are lots of things to be done and the sooner you start the better.

Tips To Bring Positivity To A Place

clutter free designs

Whether it’s your home or workplace, you need positivity around you. Having a positive attitude toward work is not enough sometimes. When the environment is not positive enough, people tend to lose their control over their work and their life which ultimately affects their work. A positive place can alter everything even if the state of mind is not so. Like if you are working for a really huge project and you need to stay positive about your work but the place which you are in are full of black holes that turn the whole environment around you gray. These black holes can be some sort of objects or things around you that constantly seek your attention and disturb you or they can be the people around you who intentionally or unintentionally disturb your work.

From the perception of energy, cleaning the place allows you to welcome good, high and positive vibrations and get rid of the negative ones. Not only do our bodies align with the dreams in this way but even our whole surrounding does. This even includes the way you have designed the place around you. Many interior design companies in Dubai offer great deals to make your place feel and look better. It only leaves a positive energy behind excluding all the negative ones.

creative shelf llc

Keeping Your Home Positively Charged

· Cleaning your house thoroughly every few months is very crucial to keep bringing positivity to your home. Having dirt and mess all around all the time will certainly not give you any peace after a long day at office. Keeping things organized will also help.

· Using incense at your home can be a natural way to keep your home alive and positive. They are available in a variety of options used for purification of the place leaving a sweet and lasting fragrance behind.

· Meditating inside the rooms or your home leaves a positive and pure impact behind which last longer. Your body feels fresh; hence the whole environment of the place changes. The energy levels boosts up the whole energy level of the room therefore the quality of your life is bound to improve.

· Having fresh plants and flowers also leave a fresh effect on the place. If the flowers are blooming and the plants are breathing fine, the whole place will light up like 4th of July. Usage of lamps and candles at the most appropriate hours might help you relax.

Most importantly, you need to adore the place or your home where you live. If that cannot happen, all the efforts will go in vain. If you are not willing to love your home, it will not love you back and this will give you a negative vibe.

Turning Your Workplace’s Environment Positive

Stop at this very moment and think why you are unable to succeed in any project. The reason should not necessarily be your inefficiency to give your 100% but it might be the environment of your workplace that makes every attempt a failure. To make your workplace have a more positive attitude, show some gratitude towards other employees and your colleagues. Everyone needs a friendly and fair workplace.

Keep yourself organized, focused and your workplace clean. Cluttering is a blunder and does not leave a good impression too. This even results in wastage of your time which ultimately affects your work.

To help yourself even further, keep those people away from your cubicle that actually cause trouble. If they are around you or your place, you will be disturbed. Either ignore them or cut them off completely because you definitely do not want to compromise with your work.

Take a moment to take stock of your own resources and of those around you because external factors affect us internally.

5 Ways to creatively use white tiles.

Dubai Interior Designing

So you have bought a new house and are planning to move in? Great! But a big task which is standing between you and your new house is interior decoration. It usually happens with people. There are very few people who shift to a new house or office without making any changes to it. But maximum people have the tendency to get a new interior according to them which will match their theme. Then, people hire interior decorators to get a new interior design which will suit their personality. It’s kind of a standard in the society. So called standard! Let’s not get into all that stuff. So after moving in, you are planning to get a new interior. No problem, just hire a decorator and he will fulfil your every need. Sometimes the same thing happens to an office interior too. People get the office interior according to a particular theme which will complement their office aura.

Some people get a simple final touch done to the interior, some get it fully done and some people add a little bit of spice to its decorative part. For office interior refurbishments, you can use tiles which are in trend these days. These tiles are easily available in the market and you can get these on discounts if you will buy these from a good store.

Few ways to decorate the place with white tiles are:

  • Don’t get confused, simply use white colour tiles. It will compliment every corner of your room. White colour tiles are mostly used because you can simply make out the difference between white and other colours. These white tiles which you can use for office interior refurbishment are easily available in market and that too at affordable prices. You can even go for online shopping if you really want to buy it.
  • There are many designs which are available in the market. The idea of using design tiles is popular among people and it adds beauty to the room. There are many designs which are available. You can chose according to your requirement.
  • You can use white tiles in every part of your house or office. It is basically designed to fit in every corner of the room. You can even use them to decorate your bathroom or kitchen or your conference or reading room in your office.
  • You will be surprised if you get a view of tiles with wood in a room. The white tiles and beautiful wood fit wonderfully together. If you want to make wonders then you can simply use white tiles with wood.
  • You can use white tiles to decorate your office as it is simple, plain and professional. Do you find any corporate office with those funky colours? No! That is why white is used. You can use them to define other colours in your room and you can also use coloured grout with them.

So these are some ways to use white tiles for your office interior refurbishment. And if you really want to make your office or house look attractive then you can use ceramic tiles which are eco-friendly.


Misconceptions About Interior Design Courses.

Dubai interior design

There are various whoppers about the interior designers. The people think hiring them would be waste of time, resources and money because designers just experiment with the client’s homes and do just contrast of colours and patterns.  The biggest conception about them is people think interior designer and decorator are the same.

In Dubai, women are dominated in doing interior design courses because they might excel than men and reach to success fast. We are living in 21st century and still we think of discouraging women in every way possible. Women can’t reach to success within a day or two, it needs dedication and talent to become the best among all.

There are some vintage myths about interior design courses in Dubai which we want to expose.

  • Female Course = Interior Designing

People believe that only women studies interior design course in Dubai because their work is to keep the home lively and presentable all the time. If men, want to take up this course then they are tagged as Gay until they become straight. This misconception is idiotic, no job should be judged in terms of race, creed and sex. It’s the desire and passion for designing that matters.

  • Designers are just Fabric Jugglers

In this course, we train people to create space at the right amount to make it look beautiful. The course teaches them about buildings, reading blue prints and layouts. Interior designers are not fabric jugglers. We make customised homes so that your status quotient grows and so does ours. We designers need to take care of our client’s needs and our ideas to be collided with each other. We are makers, not jugglers or circus masters.

Dubai interior design

Misconceptions in Interior design Courses

  • Interior Designers and Decorator are the Same

It’s a serious myth that if we study interior design courses in Dubai then we are same as the decorator. Decorators are creative minds who just make their place or work space more colourful and lively. They try to make boring place into a cheerful place where you love to be. Whereas, an interior designer put things in the right places. They do not experiment in client place nor make atrocious mistakes. They are focused and confident about their plan and execute accordingly. So both professions are different from each other.

  • DIY (Do-It-Yourself)

We think why waste money on such courses instead we redecorate or do renovation of our space or homes all by ourselves. If people were so talented and well equipped then why would be studying interior design course in Dubai? We need advice of an expert in this field. Don’t be stingy for money and study the course for better job opportunities globally. If we learn about a particular course then we get more updated with the latest trends and fashion and make us better in our profession.  

  • No scope in Interior Designing

As women we are always thought that you can study the course as your hobby or as leisure. But they do not let you purse it. Well here is another myth which sounds so retro. It’s your determination which takes you ahead in your life. If your passion drives you crazy day and night then no power can stop you to step into this profession. There is demand for interior designers globally. It all depends on your portfolio, talent and willpower of getting more out of you.  

So here were some misconceptions which would have changed your concept towards interior design. It’s up to you, whether you want to excel or bounce back on your seat.


How can one become a better Photographer.

Photography in Dubai

Photography is an art in its purest form.  Photographs speak volumes of emotion when words do not suffice. It is necessary to practice this art right to be established as a good photographer. Photographers in Dubai stress on how creativity and a keen eye for the perfect moment are important while clicking a picture. They also talk about how though patience is bitter, its fruit is sweet and hence it is necessary to patient while attempting to click a picture. Apart from this, there are other aspects to keep in mind to become a better photographer. Some of these include:

  • Practice: The famous saying “practice makes a man perfect” is the key to becoming a successful and professional photographer. Go out into the open and discover what you love to capture. It may simply be clicking pictures of nature or people or things. Find what makes you passionate about photography and click away. The more you click pictures, the better you will get at it. Over confidence and arrogance gets you nowhere. Focus on how you can better yourself. Find flaws in your pictures and try new ways to make it look better.

    Photography in Dubai

    Photographer in Dubai

  • Look: Often, we miss what we see right in front of us. Look around you for inspiration. Go through magazines and other books and find pictures that speak to you. Reflect on why they speak to you and try to look for it in your daily life. Photographers in Dubai say that they click their best pictures when they least expect to. Sometimes, they miss shots because they did not look closely enough. So look. Look for beauty in everything you see.
  • Know your camera: Though this may seem like a basic rule, often people do not explore the features of their cameras and lose out on learning how their gadget works. Instead, sit down and play around with your camera. Learn its unique features and how different settings can produce different pictures. This will help you set the camera for the desired photo within no time and thus make you a skilled and better photographer.
  • Create boundaries: Creating boundaries and restricting yourself, though seems like a bad approach in photography, on the contrary widens your creative capabilities. For example when you limit yourself to shoot only in black and white, you try to find ways to make that black and white picture better. This helps improve your photography as a whole.
  • Shoot during the Golden hour: According to photographers in Dubai, their best pictures are often during sunrise or sunset or just before sunset. This hour, known as the Golden hour has just the right amount of lighting. The light gives an unbelievable glow and warmth to mountains, trees and even buildings. The light along with the color of the sky sets the perfect background for a one in a million picture. Thus, shoot during the Golden hour to enhance your photography skills.

Accessories worn by an Architects.

Architects, known for their suave personality and the mind of a visionary, are one of the most dynamic people. We know of some of the biggest builders all around the world, and the famous Ted Mosby as persuasive, hard working people for the development of the world. It takes a great deal of imagination, and vividness, to form a structure that is so rigid, yet so classy.

One would try to figure what an Architects in Dubai would wear to work, or his ideal “uniform”. Would they dress like the 9 to 5 job holders? Or would they be as casual as it could get; or would they pull off the professor look, with all the tweed that they’d be carrying. Whatever it may be, however it may be, we all definitely wonder how they’d accessorize on duty day.

  • Call it Simplicity:

For centuries we’ve seen architects dress and accessorize themselves as simple, and normal, per say. Having to be under pressure, and mental scrutiny, one doesn’t pay much attention to how they carry themselves, as they’re too busy figuring out the blueprints of a building plan.

  • Or you could call it Classy:

Architects have an innate sense of aesthetics, and class. It comes with years of experience in their field, designing layouts for the finest people and their exquisite lifestyles. Researchers say that specially Dubai  Architects have an effing fixation with bow ties, yet another example of timeless class. With Architects, there’s never any Grey, it’s always either Black or White, or per say, Dapper White.

Architects in UAE

Architects Accessory

  • Communication at its finest:

Having a job position like any sales department of a company, it calls for good communication and PR skills, and situations where you need to interact with the clients. A good deal is equally in ratio to a well groomed self. Any Architect would come to think that their major breakthroughs in a career, are that of when they slayed the client like a model on the ramp.

  • So what’s your favourite accessory?

We’ve come to notice that an Architect’s accessory, or perhaps their steps to success based on a facade, would be a pair of black rimmed glasses, and of course teaming it with the bow tie. Architects of today’s era want to keep it classy and yet modern. They believe that the main point of wearing a bow tie is to “buck tradition and embrace it at the same time.”


Colors- an important essence in web design.

Dubai web Design

Selection of color is one of the most vital but yet often neglected tasks to be taken care of during web designing. Today, an average internet user possesses the attention span of a sparrow and as such, the first thing which engages his mind when he opens a website is its color. Colors have a magical ability to personify objects. It can breathe life into lifeless matters like words written against a dead background. Thus, if aesthetically pleasing it may tempt the customer to check out the contents. If not, he has many other websites to look out for! Realization of this fact has led to a major change in web designing corporate culture in recent years, especially the web design companies in Dubai, which are spending millions of dollars in conducting surveys to find out the taste of the customers.

Which colors should be used in websites?

In order to answer this question let’s first answer an even basic question. What is the different classification of colors?

Colors are primarily classified into 3 groups: Primary colors, secondary colors and tertiary colors.

  • Primary colors are those who can’t be created by the combination of other colors. For example Red, blue and yellow.
  • Secondary ones are those which are created by mixing primary ones and,
  • Tertiary ones are those which are created by mixing secondary ones.

Also, it can be classified as warm colors and cool colors.

  • Warm colors are usually those associated with autumn and winter (ironically). For example yellow, brown, reddish orange etc.
  • Cool colors are those associated with summer and spring (again, ironically). For example Green, magenta, pink etc.

This brings us to the answer of the initial question. While designing a website, one must keep in mind that combination of warm and cool colors shouldn’t be used. It may create confusion and even give a headache to the viewer in addition to the seeming congestion of the web page.

Dubai web Design

Color- Web Design

Depending upon the nature of the content present in the website and the feelings it is supposed to evoke, colors should be accordingly selected because there are various psychological effects of colors which have been scientifically proved.

  • White is the color of peace. It also symbolizes cleanliness, veracity and purity. Because of its lightness, it is an effective background color.
  • Green has a soothing effect due to which it is used in hospitals. It also symbolizes nature. So it can be used in travel & tourism websites.
  • Red is the color of action. It can be used either to arouse passion or issue a warning. It can be used in websites which need viewers to actuate an action.
  • Blue is the color of trust and also pacifies our brain. It can be used almost everywhere due to its versatility.
  • Pink symbolizes cuteness and innocence. It should be preferred if the targeted viewers fall in the range of young and teenage females.

Last but not the least, the biggest blunder which one can commit is using a rainbow in their websites. It must be avoided at all costs. It can fend off viewers as soon as they reach there. Keep the color combination to a minimum and it will give the required aesthetic appeal to the website.

What it takes to become a good general manager.

The first and foremost thing that will pop up in anybody’s minds is that to become a good general manager all you have to do is work hard. However is it really the truth or there are numerous things that you have to take care of, if you really want the tag of ‘good’ with your esteemed designation. The importance of a good general manager is easily apparent from one prime example of Dubai. Dubai is one of the expensive places on earth and some of the greatest general managers have used their ingenuity to create many cheap places to stay in Dubai while keeping their quality at par with that of the image of Dubai. The list of things that would make a general manger great is really subjective as different people are in different environments, facing different challenges and having different shortcomings. However here is a list of things that could and should be applied to any general manager to see to it that he adheres to all the basics:


  •         Listen to what your team has to say

While in the earlier days the team members just listened to what their boss had to say, laughed at his jokes and nodded to his suggestions and recommendations. However nowadays everyone is keen on developing their own intellect and this has led to active participation of all members of a team regardless of its size. Now it is the duty of the general manager to conduct the meeting in such a way that all members are heard and paid attention to.

  •         Share the knowledge

It is understandable that you have become the general manager and so you must be having a lot of experience and knowledge. Thus it is your duty to share this knowledge with others so that everyone may take its advantage and avoid the loopholes that you fell in; this will surely build a great image of you and is a key stepping stone to becoming a good general manager.

Hotel dubai

Hotel dubai

  •         Stay connected to Industry news

As the GM you should always be aware of the key developments in the policies and technologies of your sector and other industries. You should also be aware of the major deals between different participants of the industry. All this knowledge will not only help you in taking major decisions but it will also give you an opportunity to take advantage of the knowledge gained from all this reading in the growth of your company.

  •         Take advantage of criticism

Everyone falls under the cliché nobody is perfect but clichés are clichés because they are true and similarly it is not necessary that just because a person is a general manager he is perfect. Thus a general manager should always embrace criticism and try to learn from his mistakes rather than going after anybody who pointed out the shortcomings.

  •         Motivate people

Last but by all means probably the most important, as a general manager it is you duty to motivate the others working under you so that they may look up to you and draw inspiration from you. You can motivate anybody and everybody who is facing either professional problems or personal problems.

A general manager is at the helm of a company and his qualities play a major role in guiding the company to new kinds of success. So if you want to become great ensure you do everything mentioned in the list and the result will be good not only for you but also for your company.


IT Services London

There is always a need for IT services in the UK and especially in London. London is one of the capitals of the world for business and information technology. Information Technology has swept through the world like wildfire, changing the face of the economy as well as the business districts within cities. Nearly every business in the world today uses information technology and due to the overwhelming need for it, this means that what-what ever is available now will be upgraded and changed shortly. There is always a new version of this and a new version of that, as the ever-changing face of business and technology mixes.

As technology is changing as the days go on, this means that issues will arise, as a part of life. Unfortunately, no IT computer system will ever work perfectly indefinitely. Your internet or computer should be seen as a human brain, sometimes working perfectly, however, sometimes failing. With this in mind, IT services London would be your perfect solution to deal with any IT issues that may arise within your business or household. The more computer systems and networks you have, the more likely there will be an issue with one of them, so the key is always to be prepared for every eventuality.

IT services London provides; professional, affordable, efficient and pleasant staff, who can either work remotely or on site. They provide staff that can work onsite with you every day or they can provide staff to help you when something goes wrong. However, the aim would be to prevent anything bad from happening. Some businesses have chosen not to take on permanent staff and have ended up in serious trouble including the loss of a lot of clients due to problems with their security on their websites. Hackers got into their system and stole private information about clients and their payment details. The details are passed from the client to the business with an agreement that their information will remain safe and unseen, this was not the case and the business lost their clients and their business in the process, all because they chose not to have any permanent IT staff, who could have prevented the situation from happening in the first place.

IT services London can help you every step of the way, even if you have the only little knowledge or a huge knowledge of computer systems, we can be there to assist in anything you need doing. IT services can not only offer advice to their customers, but they can also offer engineers who can work on network planning and server configuration, both of which are needed if you would like a fully functioning online business. IT services London can provide help to a range of clients, big or small. As long as you have a computer system and an online network, then we can work with you.

Our workers and members of our office staff are chartered IT professionals and are experienced in technical support for all businesses. Our staff offer vital information that can help you and your business. We specialize in a fast if not immediate response time, to avoid long lasting issues. Not only do we work to the large internet and computer problems, but our staff can also help with setting up desktop computers as well as PC repair and the internet set up. Our staff can also create profiles and accounts for individual works, so if there is any private information on a person’s account, then others cannot see it. We can help you keep a safe and secure infrastructure for your internet and computer network meaning that your business can run as smoothly as possible, with minimum issues and disturbances.

Read our post here for more details:

IT Support Companies

An IT support company is the place you go to when you are in need of computer and internet support or assistance. These IT support companies can be found all over the internet, in local magazines and really in any place that you would find an advert for a business. IT support companies provide IT support professionals who are superb at what they do. These individuals are highly qualified and understand everything about computers and the internet. IT support companies do not only have a website and an email address where you can email with issues, but it also provides its customers with a 24-hour hotline.

The majority of people’s businesses revolve solely around the internet, meaning that the majority of their income is from there. If for any reason their computer system or network does not work, unfortunately, this could result in not an only hassle for the businesses employees and customers, but also as a result of this, no money intake. This is a business’s worst nightmare and the only thing worse than this is, not finding anyone to fix it for 24hours. In order to prevent this from happening you need to get in touch with, who can provide you with an IT support consultant or specialist to either work on your system remotely through emails, video conferencing and the phone, or we can provide you with an onsite IT support consultant / specialist who can come directly to you, to help fix the issues. The service may not be as quick if you are not already a client. However, we welcome new customers.

Businesses that are large and have large networks with a large number of staff hold quite a risk that there could be an issue with the system.  With this in mind, the key would be to find IT support companies who can assist you, should there be a problem with your computer system. There is nothing worse than owning a huge company where over 20 people use the computer network and systems, get in the morning and have no access to the network or the system. This could mean a huge waste for the staff, which will then equal a loss to you the owner, as you are still paying them to work. Also, if your computer networks go down, then this can usually result in an issue with your email and website, meaning that you can also lose out on potential business and clients meaning a loss of money.

The point I am making here is that you need to cover your backs if something like this does arise. It is recommended that you get in touch with IT support companies before a problem like this occurring. Having an issue like this could be cataclysmic for a business, so the idea is to prevent it from happening in the first place.

IT support companies make daily checks on their businesses websites and computer networks to see if it is all ok. If it is, then they go on their day working either on other additional projects or helping individuals from the same businesses, set up desktop computers or even if the business has a new member of staff, and then they can set this new member up to the business network. Whatever you need IT support companies to do, they will do. If they feel like something else is needed that you may not have asked for, then they can help you with these technical changes.